Toyota Key Facts

Toyota is the world's largest automaker by production volume, producing over 10 million vehicles per year as of 2021.

• Key facts:

  • Toyota Yaris family model reached 10 millionth sales globally on 30th March 2023
  • Toyota’s trend-setting Yaris reaches global sales milestone in its 25th year of production
  • Toyota launched its first small city car market with the original Aygo back in 2005 - 16,904 new cars registered, giving Toyota a 7.9 per cent market share back in October 2021
  • Toyota got involved in sport racing since 1957 and still competes to this day
  • Toyota UK’s passenger car sales reached 78% sales in 2021 for hybrid electric cars
  • Toyota targets carbon neutrality by 2050 by investing heavily in electric and hybrid vehicles
  • Japan & North America are the strongest market for Toyota with nearly 2 million Toyota vehicles sold in Japan back in 2022
  • Most Toyota owners would be loyal to the brand for its efficiency, reliability, quality and the Japanese innovation the brand is famous for.
  • The Toyota Motor Corporation’s net revenue rose by over 15% YoY and grew to just under 31.4 trillion Japanese yen in the fiscal year ended March 2022 (avg. £191 billion GBP)

• The birth of Toyota

  Founded in 1937 by Kiichiro Toyoda, Toyota is headquartered in Toyota City, Japan. The company started as a division of the Toyoda Automatic Loom Works, which was founded by Kiichiro's father, Sakichi Toyoda, in 1926. The company changed its name from "Toyoda" to "Toyota" to create a distinct brand name that would be easier to pronounce and write in Japanese.

  He sadly passed away February 2023 at age 97.

• What does Toyota do?

  Toyota is the world's largest automaker by production volume, producing over 10 million vehicles per year as of 2021. The company has a diverse range of products, including cars, trucks, busses, and forklifts. Toyota is also known for its luxury brand, Lexus, and its affordable brand, Daihatsu.

  Toyota is known for its reliability, durability & hybrid innovation.

  The company has a reputation for producing high-quality vehicles that last a long time with minimal maintenance. This has helped Toyota become one of the most trusted brands with the most loyal customers in the automotive industry.

• Toyota in the world & its impact

  Toyota has a strong presence in the global market, with production facilities in over 28 countries and sales in more than 190 countries. The company is particularly strong in the Japan & North America, where it has been the top-selling automaker for many years.

  The Toyota Production System, also known as lean manufacturing, is a philosophy and methodology that aims to reduce waste and improve efficiency in production. The system is based on the idea that every step in the production process should add value for the customer, and that waste should be eliminated wherever possible. This has helped Toyota become one of the most efficient automakers in the world.

  Toyota has a strong commitment to sustainability, with goals to reduce emissions and promote renewable energy. The company has set a target to achieve carbon neutrality by 2050, aka “Beyond Zero”, and is investing heavily in electric and hybrid vehicle technologies.

  Toyota is known for its innovative technology, including hybrid and electric vehicles, and is a leader in the development of autonomous driving technology. The company was one of the first to introduce hybrid.

• Toyota & Sport

  Toyota is also heavily involved in sports car and competition around the world since 1957, such as Toyota Gazoo Racing & FIA World Rally Championship (WRC), and Dakar Rally. Since 2021, Toyota announced a new program with Speedworks in a new initiative to accelerate the prospects of promising young British talents with Toyota Gazoo.