GWM ORA Rebrands to GWM: A New Chapter With Exciting Additions
Big changes are happening as GWM ORA rebrands to GWM, marking the beginning of a bold new era for the brand. This rebrand not only refreshes the identity of GWM but also brings an exciting update to the model lineup, showcasing the brand’s commitment to innovation and customer satisfaction.
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The History Of GWM
GWM, short for Great Wall Motor, is a leading global automotive manufacturer based in China, known for producing a diverse range of vehicles. Founded in 1984, GWM has grown into one of the largest and most respected automotive brands worldwide, with a strong presence in over 60 countries.
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A New Era, A New Lineup
GWM's global lineup includes five model lines: ORA (electric vehicles), Haval (SUVs), Wey (luxury vehicles), Tank (rugged off-road vehicles), and Poer (pickup trucks). While previously, only the ORA range was available in the UK - a more diverse selection of models will now be available thanks to the ‘One GWM’ platform, a system widely used in markets such as Australia - giving customers access to an expanded and exciting product range.
As part of the rebrand, GWM has introduced the all-new Haval Jolion Pro, a cutting-edge SUV created to transform your driving experience. With advanced technology, impressive performance, and a sleek design, the Jolion Pro is a perfect example of GWM’s focus on delivering vehicles that combine style and practicality.
In addition, the updated ORA 03 lineup is here, including the exciting new ORA 03 GT. The ‘+’ may be gone from the ORA 03 lineup, but the improvements speak for themselves. This range offers enhanced features, bold styling, and advanced electric technology, making it a standout choice for drivers who want a car that’s as innovative as it is eye-catching.
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What This Means For You
At SLM, this rebrand is about more than just a new name - it’s about delivering an improved experience for our valued customers. While the GWM brand takes on a fresh identity and product offering, you’ll still enjoy the same friendly faces, outstanding service, and expertise that you’ve always known at SLM. This is simply a new look to accompany an even better product range, making your driving experience with GWM more exciting than ever.
Our showroom may look a little different, having undergone a refresh to reflect the new GWM branding - bringing a fresh look and an updated experience for our customers.
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Watch This Space For More Updates
This is just the beginning of the GWM journey, and we can’t wait to share more updates in the coming weeks. Keep an eye out for our next blog, where we’ll dive deeper into the exciting new model lineup and what’s in store for the future. Visit us today at GWM SLM to learn more about the rebrand and explore the latest updates.
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